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tokenize tennis
celebrities
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31st August, 2017, 12:00 pm PDT

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today
the young
tennis player
needs financial support &
promotion resources $100k/year
$15 000 000
to be raised
tomorrow
popular
tennis celebrity
earns prize money
and sponsorship contracts
Roland Garros finalist
Mansour Bahrami
played with a frying pan
As a kid, Iranian tennis player Mansour Bahrami could not afford to buy a tennis racquet, so he played tennis with a frying pan until the age of ten. He trained at nights in an empty swimming pool because he could not pay for lessons at a tennis court. Bahrami was lucky to be noticed by the man who became his coach, and he became a professional player and a finalist in the prestigious Roland Garros Grand Slam Tournament.
Current No.9 in ATP rankings
Kei Nishikori
earns 10X more from sponsorship than from tournaments
The Japanese tennis star Kei Nishikori has sponsorship contracts with Uniqlo ($50 million), Wilson, Adidas, and has advertising contracts with CupNoodle, Tag Heuer, Weider Supplements, Jaccs, Nissin, EA Games, Air Weave, WOWOW, and others. In 2016 he earned $34 million, and 90% of that income was contributed by large sponsorship deals.
Five-times Grand Slam champion
Maria Sharapova
her father had to work as a dishwasher to pay for the tennis lessons
At age 9 Maria Sharapova left Sochi and came uninvited to the Nick Bollettieri Academy in Florida. She was accepted, but her father had to work as a dishwasher to pay the bills. Maria has won five Grand Slam titles (Wimbledon at age 17), an Olympic Games silver medal, 39 tournaments and has reached the 1st ranking of the WTA. She has earned $36.5 million in prize money and $285 million in sponsorship deals.
tennis stars
earn millions
  • prize money from tournaments
  • sponsorship contracts with equipment and apparel producers
  • general advertising contracts
  • appearance fees (less prestigious tournaments pay stars for mere participation)
  • licensing their name and image (to game events, clothing lines, perfumes, etc.)
  • exhibition fees
Kei Nishikori
has sponsorship contracts with Uniqlo $50 million.
Maria Sharapova
earned $36.5 million in prize money and $285 million in sponsorship deals.
Serena Williams
5-year $55 million contract with Nike.
Andy Murray
4-year $21 million deal with Under Armour.
Subscribe

ACE Token Economy

ACE platform connects celebrities with fans and with brands

Token holders can redeem tokens on

  • Hours of training
  • Tickets
  • Videochats with celebrities
  • Chatting via messengers
  • Exclusive offers from celebrities (books, posters)

TokenStars will convert agency revenue into ace token, buying it on the market.

how it works
ACE provides funding and promotion resources to young aspiring tennis players at the critical junior age, so they don't drop out of professional sports. This significantly raises their chances for success.
When successful tennis stars earn prize money and as they accumulate celebrity status, players sign huge sponsorship deals.
you support
a promising 14-16
year old player
academy costs
hitting partner
coach
player spends money
training
equipments
travellings
to tournaments
promotion
player wins prize money
and signs advertising contracts
success!
ACE decentralizes the talent sourcing process with Global Scouts Network & the talent promotion process with Global Promoters Network.
Token holders may have three roles
Scouts
 → Find hidden
talent		 → Assess
the players		 → Help to sign
contracts
Promoters
 → Build athletes’
fan base in social
networks		 → Help with media
coverage and PR		 → Attract sponsors
Analysts

all token holders

 → Vote on players’
selection, contract
renewals		 → Vote on Promoters
and Head of Scouting
replacement		 → Submit proposals
to operational team
Decentralized Community Voting (DCV)
platform interfaces
timeline

March
2017

50+ customer development meetings with coaches, players, agents

July
2017

First player is signed

Formed tennis Advisory Board

10 August
2017

$1.5 mln raised at pre-sale

31 August
2017

Token sale starts

September
2017

First brand contract is signed

$82K (brand contract for US Open)

15 Sep -
31 Oct

Token sale ends

+4 weeks

ACE token is listed on crypto exchange

Q4
2017

Platform beta is live

Q2
2018

The first players' cohort is 100% formed

roadmap
Our vision is to become a full-cycle talent management agency with decentralized talent scouting and decentralized talent promotion processes.
Early token holders will be able to exchange tennis or football tokens into others via index token
We start here
tennis Aug, 31
football Sep, 14
Stage II
poker September
basketball
hockey
Stage III
movie actors
music bands
models
team
Pavel Stukolov
CEO. Investment professional, ex-M&A and Strategy director for media business in JSFC Sistema with a total valuation of assets exceeding $95 million. Pavel closed deals worth of $250 million in venture investments, M&A, and debt fundraising.
Irina Shashkina
Marketing Director. Ex-CMO at Groupon Russia (operations in 53 cities). Ex-Biz Dev Executive at Rambler&Co ($0.6 bn market cap). Ex-CEO at LinguaLeo.
Andrei Toukmanov
CTO. ex-Senior developer at Heaven11 – an international copyright management system. ex-CTO at RBC-Soft, senior developer at championat.com and ivi.ru. Founded and successfully sold tranzaptor.com. Blockchain consultant. Works with distributed systems since 2000.
Anton Vdovin
Scouting Analyst. MSc in International Business from HULT International Business School. Anton is a winner of math and chemistry student city and national championships. As a junior, he played tennis at regional tournaments, was awarded an official sports’ grade in tennis.
Irina Soshinskaya
Ex-GM and head of localization of Evernote Russia (over 200M users worldwide, website localized to 23 languages). Earlier – GM at startups in decorative commercial lightning and real estate.
Mikhailius Derkach
Design advisor. Ex Art-Director of LeoBurnett Moscow, Member of Art Directors Club Russia. Has been awarded two Cannes Lions. Founder of ProExpedition Adventures’ Journal. Took part in digital projects that gained recognition in Russia and around the world at numerous marketing and advertising festivals. Designer and usability specialist. The Author of many advertising works in the renowned campaigns for the companies: Google, Samsung, McDonald's, Lego, P&G, Coca-Cola, Gazprom, Mercedes-Benz, Mitsubishi-Motors, Jeep, Fiat, JTI, Philip Morris, SunInBev, Danone, Oriflame, Citibank, Nestle, WWF, S7 Airlines.
tennis advisors
Signed Player
Veronika Kudermetova
The winner of 19 WTA & ITF tournaments (3 in singles, 16 in doubles). Currently No. 66 in WTA doubles; No. 196 in singles. Universiade bronze medalist (2015). Age: 20.
Anastasia Myskina
No. 2 in WTA ranking. Roland Garros champion (Grand Slam tournament), the winner of 2 Federation Cups and 21 international tournaments. Current Russian Federation Cup team captain, Vice-president of the Russian Tennis Federation.
Sergey Demekhine
Coaching & Scouting Advisor. Tennis coach with 8 years of experience, retired ATP tennis player, Vera Zvonareva's head coach in 2010-2011 (No.2 in WTA rankings, rising from No.22 in the beginning of coaching) - Wimbledon & US Open 2010 singles finalist, Australian Open 2011 semi-finalist. A-level GPTCA certification holder (Global Professional Tennis Coach Association).
Maya Kurilova
Talent Management Advisor. Former Operational Director at Octagon (Top 3 global talent management agency) with 11 years of experience. Marketing Manager at Kremlin Cup. Agent of Anna Kournikova, Elena Dementieva (Olympic Gold medalist, No.3 in WTA), Ekaterina Makarova and Elena Vesnina (both in Top 5 WTA Doubles, Champions of Wimbledon 2017, Roland Garros 2013, US Open 2014).
business advisors
Elena Masolova
Investor. Serial entrepreneur with 3 exits, founder at Groupon Russia (0 to $15M in monthly revenue in 450 days), Pixonic, Eduson and AddVenture Fund. Elena was named among Top-30 internet entrepreneurs by Forbes, 30 under 30 with Alex Ovechkin. Featured in WSJ, BusinessWeek, Forbes, RBC, Channel 1. Prizewinner at amateur tennis tournaments as a junior, a life-long tennis fan.
Ksenia Chabanenko
Marketing & PR Advisor. Ex-VP Communications & BizDev at Mail.ru Group and My.com (LSE: MAIL, $8.9 billion market cap). Founder of an award-winning A-TAK communication agency. Author of the first book about Twitter, every sentence in which was no more than 140 characters.
Alexander Stratilatov
Advertising & Brand Partnerships Advisor. JAMI co-founder and managing partner (top 5 Russian digital agency, winner of international awards: Tagline, Silver Mercury, NeForum). Alexander personally led agency’s key accounts: Samsung, Coca-Cola, Sprite, Powerade, VW.
Eugeny Kuznetsov
User Acquisition & Retention expert. Investor and CMBO (Chief Business Model Officer) at Welltory. Founded WIM – CRM agency with clients including S7 Airlines, UTair, M.Video, and Philip Morris. Eugeny has also founded and successfully sold MyLead – a lead generation agency with 45% profitability over 2 years.
press

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days

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hours

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minutes

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seconds

Token sale starts

31st August, 2017, 12:00 pm PDT